It’s become more common in the past few years, especially in Syracuse — live coverage of sporting events on FM music stations. What do you think of the practice? Our weekly poll on the topic is already closed, but you can still post comments with your thoughts.
Perhaps the first recent example of sports on th FM dial was in the mid 2000s, when Citadel’s 95X (WAQX) started carrying Syracuse University sports. In 2007, Galaxy Communications won the contract, carrying SU games and other special SU-related programming on TK99/105 (WTKW/WTKV).
This year, the Syracuse Chiefs are supposed to be carried on Clear Channel’s SportsRadio 620 WHEN, but WHEN also has the Syracuse market rights to the New York Yankees. When both teams are playing at the same time, the farm team’s website explains that the Yanks get first dibbs on WHEN, forcing the Chiefs over to Nova 105.1 (WWDG).
Pre-empting FM music to carry local sports isn’t just happening here. The Rochester Democrat and Chronicle recently reported that the Rochester Rhinos games would be broadcast on Clear Channel’s Country 107.3 (WCRR) this season.
So what do you think? Is sports on FM great because the reception is better? Is it great because it means sports won’t pre-empt your favorite AM talk shows? Or do you think it stinks because you’d rather be hearing music?