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Tag: WRFM


Lite 98.7 tops Utica-Rome fall Arbitron numbers

UTICA-ROME -- It's been a year and a half since the Utica-Rome radio market has had a sole station at the top of the 12+ ratings. For the past two books, Lite 98.7 (WLZW) and Big Frog 104 (WFRG) have been in a dead heat. For the fall 2002 ratings period, Lite 98.7 has pulled […]

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